CLINICALLY PROVEN
Real results. Real people
We believe that true effectiveness comes from evidence you can measure and feel. That’s why we combine independently conducted clinical trials, real-world consumer studies, and our citizen science community to understand how our products perform in both the lab and everyday life.
Our groundbreaking
Clinical Trial
The study was designed to go beyond conventional beauty claims and rigorously investigate the full-body benefits of True & Wild Collagen supplementation, setting a new benchmark in collagen research.
RIGOROUS DESIGN
Double-blind, randomised, placebo-controlled clinical trial. Considered the "gold standard" of scientific research.
WHOLE-BODY FOCUS
Examined the whole-body benefits of collagen supplementation, highlighting it as a multi-functional wellness supplement.
COMPREHENSIVE EVALUATION
Objective instrumental skin measurements, expert visual grading, and clinically validated questionnaires to provide a comprehensive evaluation.
INDEPENDENT CONDUCT
Double-blind, randomised, placebo-controlled clinical trial. Considered the "gold standard" Our study is third-party verified, ensuring no bias in the results or reporting.of scientific research.
True Collagen
Significantly improved multiple markers of skin health as well as demonstrated changes in whole body health after 12 weeks of consistent daily supplementation.
Saw an increase in skin hydration
Felt more energised throughout the day
Saw a reduction in fine lines & wrinkles
Wild Collagen
Significantly improved multiple markers of skin and whole-body health, delivering visible and measurable benefits in beauty, digestion, sleep, and recovery.
Saw an increase in skin hydration
Saw a reduction in fine lines and wrinkles
Noticed less joint stiffness & discomfort
Our Consumer Studies
We run real-world Consumer Studies to understand how our products truly support daily lives. Over a set period of time, participants share their lived experiences through validated self-assessments, offering powerful insight into how they feel, function, and evolve.
Journal
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Ancient wisdom in every season: embracing nature's cycles
What if wellness isn’t about doing the same thing day in and day out, but rather about tuning int...
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Ancient + Brave X Light Labs: What do the Testing Results Mean?
Rigorous third-party testing has always been part of the Brave Standard; our partnership with Lig...
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We have Partnered with Light Labs: How We’re Making Supplement Testing More Transparent
At Ancient + Brave, testing product quality has never been a tick-box exercise. It is a philosoph...
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Powerful pairings: Unlocking the full potential of creatine with brave combinations
When it comes to supporting your whole-body health, combining functional ingredents can make a wo...
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Creatine myths and misconceptions: Everything you need to know
Who should take creatine? Can you take creatine if you don’t exercise? Is creatine something that...
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How to Use MCT Oil to Activate Your Brain and Body
You may be wondering, what is MCT oil, how you can add it to your diet and how can it benefit you?
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The Benefits of Collagen through the Menopause
Menopause is a hot topic right now, and rightly so, as the impact menopause can have on women is...
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Rest Ritual - Optimising Your Evening Routine
The same way an optimal Rise Ritual can set you up for tackling the day ahead, a solid evening ro...
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Creatine Benefits for Women: A Comprehensive Guide
How does creatine work in the female body? Is creatine good for menopause? How much creatine shou...
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Marine, Bovine, Vegan & Type II Collagen – which collagen is right for you?
We know that collagen is a fantastic nutrient for optimising our health and longevity, providing ...
